Transforming the Poultry Industry
In 2014, I founded Ibrahim Protein Farms, stepping into the male-dominated poultry industry with a vision for change. It was Pakistan’s first fully automated controlled poultry shed, managing 50,000 chicks per cycle with stringent global biosecurity standards. This wasn’t just about running a business—it was about rewriting the rules of what women could achieve in the sector.
Scaling Luxury Transportation
In 2012, I founded Islamabad Limousine® with a modest fleet of five cars and a small team. Over time, I expanded operations in partnership with Careem, scaling the fleet to 77 vehicles and earning the title of exclusive partner for Islamabad.
Through relentless research and experimentation, I developed three organic medicines, achieving zero disease outbreaks for over a decade. Ibrahim Protein Farms grew into a certified SME recognized for international trade by the Chamber of Commerce, setting new benchmarks for sustainability and innovation in the industry.
Understanding the need for premium services, I pivoted to focus on high-end luxury transportation, creating a fleet of 20 luxury vehicles catering to embassies, international delegations, and corporate clients. Today, Islamabad Limousine® is synonymous with reliability and excellence, supported by a workforce of 75 employees who embody our core values of safety and customer-centricity.
Empowering Women Entrepreneurs
Mentorship has been the heart of my journey. Over the past decade, I’ve mentored countless women through organizations like UNDP and We-create, focusing on financial literacy, operational strategy, and leadership development.
In the past year alone, I’ve worked with 17 women entrepreneurs, dedicating over 100 hours to coaching and helping them launch sustainable businesses. My work with Chamakte Sitaray NGO, mentoring orphaned girls to develop small startups, has been particularly fulfilling, fostering resilience and self-reliance among marginalized communities.
Leadership and Organizational Excellence
Since 2017, I’ve been serving as the CEO of Blanchard® Pakistan, where I’ve designed and delivered leadership development programs for clients such as CCI, Ubank, PTCL, Allied Bank, and Servis.
My work focuses on succession planning, business process improvement, and equity-driven leadership programs. These initiatives have empowered organizations to build equitable workplaces, improve operational efficiency, and develop future leaders. I’ve conducted workshops that challenge systemic biases and promote inclusive leadership, aligning organizational goals with actionable strategies.
Philanthropy and Social Impact
Philanthropy drives much of what I do. From conducting capacity-building workshops in urban and rural areas to coaching women in cottage industries, I’ve sought to empower individuals with the tools they need to thrive.
Through my mentorship and coaching programs, I’ve helped create ripple effects of change. My initiatives with women entrepreneurs, particularly in underserved communities, have fostered resilience, economic independence, and long-term sustainability.
My academic journey reflects a commitment to bridging the gap between research and real-world application. Holding a Ph.D. in Engineering Management with a specialization in Business Process Improvement (BPI), alongside an MS in Engineering Management focusing on Project Management, my work centers on creating innovative frameworks for optimizing processes, accelerating organizational change, and ensuring sustainable growth. My BS in Computer Science provided a strong foundation in data analysis and technological problem-solving, shaping my approach to research and strategic decision-making.
Ph.D. in Engineering Management (2020) Institution: CASE – UET Taxila
Specialization: Business Process Improvement (BPI).
Research Focus: Change acceleration models and critical success factors for BPI in telecom and IT industries.
Key Research Outcome: Developed methodologies that provide measurable improvements in operational efficiency.
MS in Engineering Management (2010) Institution: CASE – UET Taxila
Specialization: Project Management.
Thesis: Explored risk mitigation frameworks in large-scale project implementations.
BS in Computer Science (2007) Int. Islamic University Isb (IIUI)
Focus Areas: Programming, software development, and systems analysis
My research has been recognized in several high-impact publications, contributing new insights to both academic and industry practices:
Identifying Control Factors for Business Process Improvement in the Telecom Sector Using the Taguchi Approach (IEEE Access, 2019)
Developed a data-driven approach to isolate key variables affecting process performance.
Applied advanced statistical models to enhance process efficiency in the telecom sector.
Ensuring Business Process Improvement Success: An Extension of the Change Acceleration Process Model (PLOS ONE, 2019)
Proposed an enhanced change acceleration model integrating leadership, communication, and cultural factors.
Highlighted strategies for reducing resistance and achieving faster adoption of process improvements.
Determining Critical Success Factors for Predicting BPI Implementation Success of IT Projects (Stanford University Journal - SURJ, 2018)
Identified critical success factors in IT projects that predict the likelihood of successful implementation.
Offered actionable recommendations for IT managers to optimize their BPI strategies.
Key Contributions to Academia and Practice
Bridging Theory and Practice: My research methodologies have been applied across industries, particularly in telecom and IT, demonstrating real-world impact beyond academic circles.
Leadership in Process Improvement: Developed frameworks that have been adopted in leadership training and organizational development programs.
Interdisciplinary Approach: Combined expertise in engineering management and computer science to offer comprehensive solutions for operational challenges.
Certified Trainer and Leadership Coach
In addition to research, I’ve dedicated my career to developing leaders and fostering inclusive, high-performing teams. I am certified in globally recognized training methodologies, including:
DEI (Diversity, Equity, Inclusion) Coaching and Courageous Inclusion: Tools to foster belonging and collaboration.
SLII® and Self-Leadership: Adaptive leadership techniques for managing teams and personal growth.
Conversational Capacity® and Building Trust: Techniques to enhance dialogue and foster trust in organizations.
Six Thinking Hats®: A structured approach to critical and creative thinking for improved decision-making.
